Normal Rockwell’s Schedule Will Not Allow Him to Illustrate an Advertisement Featuring Lincoln
Rockwell liked to paint Abraham Lincoln, and his portraits of Lincoln are well known. Advertising man Gustave Sigritz of the Young Rubicam firm had a client ad to develop, and his concept involved a picture of Lincoln; he offered Rockwell the chance to illustrate it. Here is Rockwell’s response. Typed Letter...
Rockwell liked to paint Abraham Lincoln, and his portraits of Lincoln are well known. Advertising man Gustave Sigritz of the Young Rubicam firm had a client ad to develop, and his concept involved a picture of Lincoln; he offered Rockwell the chance to illustrate it. Here is Rockwell’s response. Typed Letter Signed, July 16, 1946, Arlington, VT, to Sigritz, “The advertisement which you wrote me about and which is to be built around the life of Abraham Lincoln, sounds like an interesting job. I am extremely sorry however that I cannot even consider it as my schedule is awfully crowded for the next year and I simply cannot take on anything more. I do appreciate your interest in writing me about it though.”
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